Choosing The Right Keyword For SEO
October 1, 2009 by admin
Filed under Make Money Fast
You want to know the single, BIGGEST mistake most marketers
make when trying to get their website ranked in the search
engines?
They try and optimize their webpage for too many keywords!
To understand this mistake, you have to understand how the
search engines work. See, search engines try to determine
how relevant a page is to a search query.
The more relevant the page, the higher its ranking in the
search results.
But when you try and optimize your page for more than one
keyword, the search engines will determine that your page
is not as relevant as a page that’s optimized for just that
keyword.
To illustrate this point, let’s say you want to rank in
the top 10 results for the keyword Light Blue Widgets.
So you create a webpage optimized for that keyword. However,
you also want that page to rank for Red Widgets, Green
Widgets, and Yellow Widgets.
But you can’t do that and have the search engines think
that page is relevant for ANY of those keywords.
You have to choose just one keyword, and gear your page
for that keyword only. Having a clear focus on that
keyword will greatly increase your chances of ranking
highly for it.
Another huge mistake a lot of people make when choosing
a keyword to optimize for is selecting a super-competitive
keyword.
Sure, the highly competitive keywords bring in a lot of
traffic. But unless you really know what you’re doing,
it’s going to take you a very long time to fight and
claw your way into the top 10.
Instead, for fast ranking, you’ll want to select keywords
that only the people most likely to buy are searching for.
This way, not only will you rank quickly, but you’ll
also be getting highly targeted traffic that’s most
likely to make you money.
For example, instead of trying to rank in the top 10 search
results for the competitive keyword “Plasma TV,” you would
want to focus on a keyword like “Sony RX1568 Plasma TV.”
This way, you’ll be able to rank for a term only people
looking to buy that particular TV would be searching for!
The fact is that there are many tricks and techniques you
need to be aware of when choosing the right keyword term
to optimize your website for.
If you choose wrongly, you’ll waste much of your precious
time and effort, and get nothing in return.
Choosing the right keyword, however, will ensure that you
get a flood of traffic to your website that will make you
money!
The best system to use to learn how to find the golden
keywords for your business is called The Sneaky System.
No other training breaks down the search engines in such
an easy to understand way.
So don’t waste your time optimizing for keywords that are
duds. Learn the secrets to Search Engine Optimization right
now.
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